Sunday, September 15, 2019

Estimating Informal settlers in the Philippines Essay

In the Housing Backlog Study commissioned by the HUDCC, the Consultants prepared the estimates of Informal Settlers in the Philippines. According to the Spatial Statistics of Informal Settlers in the Philippines component of the Study, informal settler families reached an estimated 550,771 households as of August 1, 2007. This is based on the extrapolation made using the 2000 Census of Population and Housing (CPH) and the 2007 Census of Population. The study showed that the highest concentration of informal settlers was in Quezon City, having more than 90 thousand households. Far second are Rizal in Calabarzon and Davao City in the Davao Region, both with more than 20 thousand households in the informal settler sector. Table 1. Results of the Mapping of Informal Settlers in the Philippines It should be noted that for this specific study, Informal Settlers are defined as those households1 whose tenure status is â€Å"rent-free without consent of owner†. The 2000 Census of Population and Housing (CPH) data provides statistics on households with tenure of lot, â€Å"rent-free without consent of owner† which were then classified as informal settlers. However, the 2007 Census of Population did not include the â€Å"housing aspect†, hence the study used the characteristic observed in CPH 2000 to project the numbers for 2007. The HUDCC then compared the result of the Study with the Survey on Informal Settlers in Metro Manila conducted by the NHA in 2007. In Table 2, the NHA identified 544,609 informal settler families in Metro Manila, while the NS0-CPH figures account for only 199,398 informal settler families. 1 Household- a group of persons who sleep in the same housing unit and have a common arrangement in the preparation and consumption of food. Page 1 of 6 Table 2. Comparison of Estimated Number of Informal Settlers in Metro Manila, 2007 The discrepancy between the Census-derived figures and the data from NHA can be explained by the different definitions and methodologies adopted by the NSO and the NHA. DEFINING AND IDENTIFYING INFORMAL SETTLERS The National Census Office has defined Informal Settlers as â€Å"households occupying a lot rent-free without the consent of the owner†. In Census questionnaires on Tenure Status of the Lot, the respondent is asked, â€Å"Do you own or amortize this lot occupied by your household, do you rent it, or do you occupy it rent-free with consent of owner or rent-free without consent of the owner?† Moreover, the Census questionnaires also generate data on type of building or house, construction materials of the roof, construction materials of the outer walls, state of repair of building/house, year building/house was built, floor area of the housing unit, tenure status of the lot . During Census of Population and Housing held every ten years, additional questions are asked from a 20 percent sample on the following: fuel for lighting, fuel for cooking, source of water supply for drinking and/or cooking, source of water for laundry and/or bathing, tenure status of the housing unit, acquisition of the housing unit, source of financing, monthly rental of the housing unit, usual manner of garbage disposal, kind of toilet/facility, land ownership. Page 2 of 6 The National Housing Authority and Local Government Units, on the other hand, must follow the multi-faceted approach provided in RA 7279 or the Urban Development and Housing Act of 1992 or UDHA in identifying â€Å"homeless and underprivileged citizens† or more broadly, informal settlers. UDHA does not use the term â€Å"informal settlers† nor â€Å"squatters† but adopts the term â€Å"homeless and underprivileged citizens †2 . At the same time, the law mandates LGUs to undertake a Registration3 of Socialized Housing Beneficiaries, subject to eligibility criteria4. Special considerations are also provided for persons and entities who may be subject to eviction and demolition5 particularly those occupying danger areas and other public places, or areas affected by government infrastructure projects, and in lands when there is a court order for eviction and demolition. Moreover, UDHA also distinguishes potential housing beneficiaries from professional squatters and squatting syndicates (Section 27) and new squatters (Section 44) who occupy the area after March 31, 1992. The identification of homeless and underprivileged/socialized housing beneficiary or more broadly â€Å"informal settlers† in UDHA must take the following into consideration several aspects: †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ location in urban and urbanizable areas family income non-ownership of housing facilities elsewhere in the Philippines occupancy in makeshift dwelling units security of tenure location of dwelling (danger areas, public spaces, government infrastructure projects, private land) not a member of a squatting syndicate not a professional squatter the business of squatter housing for profit or gain occupancy of the land before March 31, 1992 To this end, the LGUs and the NHA conduct â€Å"censuses† on specific areas that involve physical survey of the area, tagging of every structure, mapping and household listing, ownership of structure, tenure arrangements (rental, sharing arrangements, absentee holdings), as well family composition, source of income, education. â€Å"Censuses† of informal settlers identify all households and even families, as well as structure owners, tenants, sharers, and other occupants, especially if the area will be cleared of structures for infrastructure development; for safety considerations in danger areas, or due to court orders. However, only a handful of LGUs conduct regular â€Å"censuses† of informal settlers and report their findings to HUDCC. 2 Section 3. t.â€Å"Underprivileged and homeless citizens† refers to the beneficiaries of this Act and to individuals or families residing in urban and urbanizable areas whose income or combined household income falls within the poverty threshold as defined by the National Economic and Development Authority and who do not own housing facilities. This shall include those who live in makeshift dwelling units and do not enjoy security of tenure 3 Section 17 Registration of Socialized Housing Beneficiaries – The Housing and Urban Development Coordinating Council, in coordination with the local government units, shall design a system for the registration of qualified Program beneficiaries in accordance with the Framework. The local government units, within one (1) year from the effectivity of this Act, shall identify and register all beneficiaries their respective localities. 4 Sec. 16. Eligibility Criteria for Socialized Housing Program Beneficiaries – To qualify for the socialized housing program, a beneficiary: a. Must be a Filipino; b. Must be an underprivileged and homeless citizen, as defined in Section 3 of this Act; c. Must not own any real property whether in the urban or rural areas; and d.Must not be a professional squatter or a member of squatting syndicate 5 Section 28. Eviction and Demolition Eviction or demolition as a practice shall be discouraged. Eviction or demolition, however, may be allowed under the following situations: a. When persons or entities occupy danger areas such as esteros, railroad tracks, garbage dumps, riverbanks, shorelines, waterways, and other public places such as sidewalks, roads, parks, and playgrounds; b. When government infrastructure projects with available funding are about to be implemented; or c. When there is a court order for eviction and demolition. Page 3 of 6 It is in this regard that there is a need to improve the data collection techniques for informal settlers in the Philippines. IMPROVING DATA COLLECTION FOR INFORMAL SETTLERS Faced with the challenges of coming up with realistic and systematic information of informal settlers, the HUDCC has taken the lead in several initiatives: Defining â€Å"informal settlers† and designing data collection schemes The HUDCC proposed defining the term â€Å"informal settlers† as those households living in i) lot without consent of the property owner; ii) danger areas; iii) areas for government infrastructure projects; iv) protected/forest areas (except for indigenous people); v) Areas for Priority Development (APDs), if applicable; and vi) other government/public lands or facilities not intended for habitation. The definition is based on the UDHA provision of households that will be affected by eviction and demolition namely those in danger areas such as river/waterways, railroad tracks, dumpsites; those in government lands, and those in private lands. The definition thus focuses on the spatial nature of population distribution of informal settlers. This definition also reflects the operational requirements for clearing of danger areas and those areas affected by government projects which targets all households, regardless of income or even tenure status. In this regard, mapping of such sites to guide the NSO will be crucial. Operationally the HUDCC has made arrangements with the National Statistics Office and the National Statistical Coordination Board through the Technical Committee on Population and Housing Statistics (TCPHS) that this definition be adopted during the 2010 Census of Population. The HUDCC moved for the inclusion of the following question to be answered by the enumerator through observation: Encircle the actual or the nearest physical location of the housing unit of the respondent: 1 Residential area 2 Along river/creek/canal/estero/waterways 3 Along the railroad 4 Easements of road and/or highway and/or under the bridge 5 Inside cemetery 6 Areas for government infrastructure projects 7 Within dumpsites 8 Within protected areas and forest lands Page 4 of 6 9 Within compound of government hospital, school, military camps or other public institution and facilities 10 Within private lands 11 Others, specify______________________ The NSO, through Administrator Ericta considered the request of HUDCC as a post census activity. The HUDCC was also required to come up with maps delineating barangays boundaries, limits of danger areas, and even extent of right-of-way to guide the post-census validation. The HUDCC offered to concentrate first on Metro Manila informal settlers in coordination with Metro Manila Development Authority. To this end the HUDCC coordinated with the Metro Manila Development Authority which committed to generate maps from its member-LGUs. It should be noted that the MMDA was also engaged in its own update of the Informal Settler Families in Metro Manila and welcomed the opportunity to bridge the inconsistency between the generated ISF data of HUDCC with their own database. In this regard the HUDCC facilitated a workshop between NSO and MMDA to harmonize the data gathering system of the two agencies. The National Statistical Coordination Board, through the TCHPS took cognizance of the strong demand for population data for danger areas/zones and recommended that the â€Å"HUDCC first provide an operational definition of these areas and then identify and prepare a listing of these areas by barangays. With the operational definition and listing of danger areas/zones, the HUDCC may coordinate with NSO for the generation of the population data for these areas as part of the post census activities.† The Department of National Defense also supported the concern for more population data on those in danger areas/ zone, with its comments made during the Referendum among the NSCB Board Members (November 11, 2009) when it stated: 2. On Population count for danger areas/zone It may be appropriate to link this up with the work of the Interagency Committee on Security Sector Statistics (IACSSS). The IASCSSS may identify conflict-affected areas and study the correlation, if any, between census-generated data on population and housing with other demographic data, as inputs to policy and strategy formulation. This may be done as an after-census activity. Moreover, there is an ongoing effort to develop the â€Å"hazard map† of the Philippines, showing the vulnerabilities of various regions/provinces in terms of disasters, such as typhoons, earthquakes, landslides and others. Data on population and housing will be very critical in the formulation of policies and disaster management plans. Page 5 of 6 DEVELOPMENT OF A COMPUTER-AIDED SYSTEM OF SOCIALIZED HOUSING BENEFICIARY REGISTRATION SYSTEM FOR LGUs Section 17 of RA 7279, Registration of Socialized Housing Beneficiaries, directs the Housing and Urban Development Coordinating Council, in coordination with the local government units, to design a system for the registration of qualified Program beneficiaries. The local government units, within one (1) year from the effectivity of this Act, shall identify and register all beneficiaries their respective localities.. To this end a simple form indicating family composition, and tenure status was designed to be filled up by the potential beneficiaries during the Registration date designated by the LGU. More than a decade later, the Housing Backlog Study was able to generate a computer program that will assist the LGUs administer the registration. The computer program will facilitate encoding, and even gather biometric data (photos, etc.) and ease reporting requirements. The Computer-based data entry system on beneficiary listing in the CD which was tested in Taguig and Muntinlupa , in which both LGUs expressed their appreciation for the program. NEXT STEPS  The HUDCC continues to coordinate with the MMDA and the NSO with regard to the processing of the 2010 Census of Population and Housing. To date, the MMDA has been able to consolidate the reports of informal settlers in Metro Manila from 15 out of the is 17 component LGUs . Maps have been prepared in  several municipalities. Under the new administration of Vice President Jejomar Binay, the HUDCC has refocused its housing thrusts to building new homes for the poor in partnership with NGOs like the Gawad Kalinga and Habitat for Humanity, and to empower LGUs to assume a bigger role in providing housing for their constituents. In this regard, the Computer-aided system developed by the SRTC could be easily mobilized. The HUDCC will also work with the NSCB and the Interagency Committee on Security Sector Statistics (IACSSS) as suggested by the DND in order to design a better data collection system. To this end, the HUDCC envisions that future population data will also have a spatial component, with mapping incorporated in the data-gathering and reporting – using a GIS approach to identifying potential housing beneficiaries in the near future. CONCLUSION The quest to improve the database on informal settlers was the result of open dialogues and the support of the NSO, the MMDA and the NSCB. The dialogues were able to generate a definition of â€Å"informal settlers† that is based on location and is complementary to the needs of agencies that will address the needs of these households. As the Philippines and the rest of the world grow more urban in nature with the attendant challenges of urban blight, overcrowding, poor quality of life , better data gather methods and baseline data will be crucial in identifying areas and sector that will need interventions. The latest computer programs should be used as tools to And we hope when the next Census of Population and Housing comes around in nine years, we are better equipped so that we can cover the whole Philippines . Page 6 of 6

Saturday, September 14, 2019

Ap Psychology Review Packet Essay

Absolute Threshold:  the minimum stimulation needed to detect a particular stimulus 50% of the time. 2. Accommodation:  the process by which the eye’s lens changes shape to focus near or far images on the retina. 3. Acetylcholine:  neurotransmitter that enables muscle action, learning and memory. 4. Achievement Motivation:  desire for accomplishment. 5. Achievement Test:  an exam designed to test what a person has earned. 6. Acoustic Encoding:  encoding of sound, especially words. 7. Acquisition:  the initial stage when one links a neutral stimulus and an unconditioned stimulus. 8. Action Potential:  a neural impulse; a brief electrical charge that travels down an axon. 9. Activation Synthesis:  theory that REM sleep triggers neural firing that evokes random images, which our sleep brain weaves into stories. 10. Adaptation Level Phenomenon:  tendency to form judgements relative to a neutral level defined by our prior experience. 11. Adrenal Glands:  a pair of endocrine glands that sit just above the kidneys and secrete hormones that help arouse the body in times of stress. 12. Algorithm:  a methodical, logical rule that guarantees solving a particular problem. 3. Alpha Waves:  the relatively slow brain waves of an awake, relaxed state. 14. Amnesia:  loss of memory. 15. Amphetamines:  drugs that stimulate neural activity, causing speeded-up body functions and associated energy and mood changes. 16. Amygdala:  two lima bean-sized neural clusters in the limbic system; linked to emotion. 17. Aphasia:  impairment of language caused by left hemisp here damage to Broca’s area, impairing speaking, or Wernicke’s area, impairing understanding. 18. Applied Research:  scientific study that aims to solve practical problems 19. Aptitude Test:  designed to predict a person’s future performance. 20. Association Areas:  areas of the cerebral cortex that are not involved in primary or sensory functions but in higher mental functions. 21. Associative Learning:  learning that certain events occur together. 22. Automatic Processing:  unconscious encoding of incidental information. 23. Autonomic Nervous System:  the part of the peripheral nervous system that controls the glands and the muscles of the internal organs. 24. Availability Heuristic:  estimating the likelihood of events based on their availability in memory. 5. Axon:  the extension of a neuron, ending in branching terminal fibers, through which messages pass to other neurons or to muscles and glands. 26. B. F. Skinner:  a leading behaviorist; rejected introspection and studied how consequences shape behavior. 27. Babbling Stage:  begins at 4 months; stage of speech development in which infant spontaneously utters various sounds. 28. Barbituates:  drugs that depress the activity of the central nervous system,  reducing anxiety  but impairing memory and judgement. 29. Basal Metabolic Rate:  body’s resting rate of energy expenditure. 30. Basic Research:  pure science that aims to increase the scientific knowledge base 31. Behavior Genetics:  the study of the relative power and limits of genetic and environmental influences on behavior. 32. Behavioral Medicine:  integrates behavioral and medical knowledge to apply to health and disease. 33. Behaviorism:  the view that psychology should be an objective science that studies behavior without reference to mental process. 34. Belief Perseverance:  clinging to one’s initial conceptions after the basis has been discredited. 35. Binocular Cues:  depth cues such as retinal disparity that depend on using two eyes. 36. Bio-Feedback:  electronically recording, amplifying and feeding back information regarding a subtle physiological state. 37. Biological Psychology:  a branch of psychology concerned with the links between biology and behavior. 38. Biopsychosocial Approach:  an integrated approach that incorporates biological, psychological, and social-cultural levels of analysis. 39. Blind Spot:  the point at which the optic nerve leaves the eye, creating a â€Å"blind spot† because no receptor cells are located there. 40. Bottom-Up Processing:  analysis that starts with the sensory receptors and works up to the brain’s integration of sensory information. 1. Broca’s Area:  controls language expression; area of the frontal lobe of the left hemisphere. 42. Cannon-Baird Theory:  emotion arousing stimulus triggers physiological response and subjective experience of emotion. 43. Case Study:  an observational technique in which one person id studied in depth in the hope of revealing universal principles. 44. Central Nervous System:  the brain and spinal cord. 45. Cerebellum:  the â€Å"little brain† at the rear of the brainstem; processes sensory input and coordinates movement output and balance. 46. Cerebral Cortex:  the intricate fabric of interconnected neural cells covering the cerebral hemispheres; the body’s ultimate control and information-processing center. 47. Change Blindness:  failing to notice changes in the environment 48. Charles Darwin:  argued that natural selection shapes behaviors as well as bodies. 49. Chunking:  organizing items into familiar, manageable units; often occurs automatically. 50. Circadian Rhythm:  the biological clock; regular bodily rhythms that occur on a 24-hour cycle 51. Classical Conditioning:  one learns to link two or more stimuli and anticipate future events. 2. Clinical Psychology:  a branch of psychology that studies, assesses, and treats psychological disorders. 53. Cochlea:  a coiled, bony, fluid-filled tube in the inner ear through which sound waves trigger neural impulses. 54. Cochlear Implant:  device for converting sounds into electrical signals and stimulating the auditory nerve through electrodes threade d through the cochlea. 55. Cognition:  Mental activities associated with thinking, knowing, remembering and communicating. 56. Cognitive Map:  mental representation of the layout of ones environment. 57. Cognitive Neuroscience:  the interdisciplinary study of brain activity linked with cognition. 58. Cognitive Perspective:  how we encode, process, store, and retrieve information. 59. Color Constancy:  perceiving familiar objects as having consistent color either if changing illumination alters the wavelengths reflected by the object. 60. Complementary Alternative Medicine:  unproven healthcare treatments intended to supplement conventional medicine. 61. Conditioned Reinforcer:  a stimulus that gains reinforcing power through its association with the primary reinforcer. 62. Conditioned Response:  the learned response to a previously neutral stimulus. 63. Conditioned Stimulus:  an originally irrelevant stimulus that, after association with US, triggers a response. 64. Conduction Hearing Loss:  hearing loss caused by damage to the mechanical system that conducts sound waves to the cochlea. 65. Cones:  retinal receptor cells that are concentrated near the center of the retina and function in daylight of well-lit conditions. 66. Confirmation Bias:  a tendency to search for information that backs one’s own beliefs. 67. Consciousness:  our awareness of ourselves and our environment. 68. Content Validity:  extent to which a test samples the behavior that is of interest, 69. Continuous Reinforcement:  reinforcing a desired response every time it occurs. 70. Control Group:  the group that is not exposed to the treatment in an experiment. 71. Coping:  alleviating stress using emotional, cognitive, or behavioral methods. 72. Corpus Callosum:  axon fibers connecting the two cerebral hemispheres. 73. Correlation:  a measure of the extent to which two factors vary together, and thus of how well either factor predicts the other. 74. Correlation Coefficient:  a statistical index of the relationship between two things (from -1 to +1) 75. Counseling Psychology:  a branch of psychology that assists people with problems in living and in achieving greater well-being. 76. Critical Thinking:  thinking that does not blindly accept arguments and conclusions. 77. Culture:  the enduring behaviors, ideas, attitudes, and traditions shared by a group of people and transmitted from one culture to the next. 78. Delta Waves:  the large, slow brain waves associated with deep sleep. 79. Dendrite:  the bushy, branchy extensions of a neuron that receive message and conduct impulses towards the cell body. 0. Dependent Variable:  the outcome factor; the variable that may change in response to the manipulation of the independent variable. 81. Depressants:  drugs that reduce neural activity and slow body functions. 82. Difference Threshold:  the minimum difference between stimuli required for detection 50% of the time. 83. Discrimination:  learned ability to distinguish between CS and stimuli that do not signal a US. 84. D issociation:  a split in consciousness, which allows some thoughts and behaviors to occur simultaneously with others. 85. Dopamine:  neurotransmitter that influences movement, learning, attention and emotion. 86. Double-Blind Procedure:  an experimental procedure in which both the research participants and the research staff are ignorant as to whether the group has received a treatment or a placebo. 87. Drive-Reduction Theory:  physiological need; creates an aroused tension state, a drive, that motivates an organism to satisfy the need. 88. Dual Processing:  the principle that information is simultaneously processed on separate conscious and unconscious tracks 89. Echoic Memory:  momentary sensory memory of an auditory stimuli. 0. Ecstasy (MDMA):  a synthetic stimulant and a mild hallucinogen. Produces Euphoria and social intimacy, but with short-term health risks and longer-term harm to serotonin-producing neurans and to mood and cognition. 91. Edward Titchener:  father of structuralism. 92. Effortful Processing:  encoding that requires attention and conscious effort. 93. Electroencepha logram (EEG):  an amplified recording of the waves of electrical activity that sweep across the brain’s surface. 94. Emotion:  response of the whole organism involving psychological arousal, expressive behavior and conscious experience. 95. Emotion-Focused Coping:  Attempting to alleviate stress by avoiding or ignoring a stressor and attending to emotional needs relating to one’s stress. 96. Encoding:  the processing of information into the memory system by extracting meaning. 97. Endocrine System:  the body’s â€Å"slow† chemical communication system; a set of glands that secrete hormones into the bloodstream. 98. Endorphins:  Ã¢â‚¬Å"morphine within† – natural, opiatelike neurotransmitters linked to pain control and to pleasure. 99. Environment:  every non-genetic influence. 100. ESP:  claim that perception can occur apart from sensory input. 101. Estrogen:  the primary female sex hormone. 102. Evolutionary Psychology:  the study of the evolution of behavior and the mind, using principles of natural selection. 103. Experiment:  a research method in which an investigator manipulates one of more factors to observe the effect on some behavior or mental process. 104. Experimental Group:  the group that is exposed to the treatment in an experiment. 105. Explicit Memory:  memory of facts and experiences that one can consciously know and declare; stored in hippocampus. 106. Extinction:  diminishing of CR; occurs in classical conditions when US does not follow CS. 07. Extrinsic Motivation:  desire to perform to receive rewards or avoid punishment. 108. Factor Analysis:  a statistical procedure that identifies clusters of related items, called factors, on a test. 109. Feature Detectors:  nerve cells in the brain that respond to specific features of the stimulus, such as shape, angle or movement. 110. Feel-Good Do-Good Phenomena:  tendency to be helpful when already in a good mood. 111. Figure-Ground:  organization of visual field into objects that stand out from their surroundings. 112. Fixation:  inability to see a problem from a new perspective. 113. Fixed-Interval Schedule:  reinforcement schedule that reinforces a response only after a specified amount of time has elapsed. 114. Fixed-Ratio Schedule:  reinforcement schedule that reinforces only after specified number of responses. 115. Flashbulb Memory:  a clear memory of an emotionally significant moment or event. 116. Flow:  a completely involved, focused state of consciousness resulting from optimal engagements of one’s skills. 117. fMRI:  a technique for revealing bloodflow and, therefore, brain activity – shows brain function. 118. Fovea:  the central focal point in the retina, around which the eye’s cones cluster. 19. Framing:  the way an issue is posed. 120. Fraternal Twins:  twins who develop from separate fertilized eggs. They are genetically no closer than a brother or sister. 121. Frequency:  the number of complete wavelengths that pass a point in a given time. 122. Frequency Theory:  in hearing, the theory that the rate of neu ral impulses traveling up the auditory nerve matches the frequency of a tone, thus enabling us to sense its pitch. 123. Freud’s Wish-fulfillment:  theory that dreams provide a psychic safety valve for expressing otherwise unacceptable feelings. 124. Frontal Lobes:  portion of the cerebral cortex lying just behind the forehead; involved in speaking, muscles movement, making plans and judgement. 125. Functional Fixedness:  the tendency to think of things only in their usual function. 126. Functionalism:  a school of psychology that focused on how our mental and behavioral processes function – how they enable us to adapt, survive and flourish. 127. GABA (gamma-aminobutyric acid):  a major inhibitory neurotransmitter. 128. Gate-Control Theory:  theory that spinal cord contains a neurological gate that blocks pain signals or allows them to pass to the brain. 29. Gender Identity:  our sense of being male or female. 130. Gender Role:  a set of expectations for either males or females. 131. Gender Typing:  the acquisition of a traditional male or female role. 132. General Adaptation Syndrome:  Selye’s concept of body’s adaptive response to stress; alarm, resistance, exhaustion. 133. General Intelli gence:  general intelligence factor, according to Spearman, underlies specific mental abilities and is measured by every task on an intelligence test. 134. Generalization:  tendency after response has been conditioned for similar stimuli to elicit similar responses. 135. Genome:  the complete instructions for making an organism. 136. Gestault:  organized whole; tendency to integrate pieces of information into meaningful wholes. 137. Glial Cells:  cells in the nervous system that support, nourish, and protect neurons. 138. Glutamate:  a major excitatory neurotransmitter – involved in memory. 139. Grouping:  perceptual tendency to organize stimuli into coherent groups based on proximity, similarity, continuity and connectedness. 140. Hallucinations:  false sensory experiences. 141. Hallucinogens:  drugs taht distort perception and evoke sensory images in the absence of sensory input. 142. Health Psychology:  sub-field of psychology; provides psychology’s contribution to behavioral medicine. 143. Heritability:  the proportion of variation among individuals that we can attribute to genes. 144. Heuristic:  a simple thinking strategy that often allows us to make strategies and solve problems quickly. 145. Hierarchy of Needs:  Mazlow’s pyramid of human needs; begins with physiological needs which must be met before higher goals can be attained. 146. Higher-Order Conditioning:  procedure where conditioned stimulus in one experience is paired with a new, neutral stimulus, creating a new Conditioned Stimulus. 47. Hindsight Bias:  the tendency to believe that, after learning the outcome, one would have foreseen it. 148. Hippocampus:  a neural center that is located in the limbic system and helps process explicit memories for storage. 149. Homeostasis:  tendency to maintain a state of balance. 150. Hormones:  chemical messengers that are manufact ured by the endocrine glands. 151. Hue:  the dimension of color that is determined by the wavelength of the light. 152. Humanistic Psychology:  historically significant perspective that emphasized the growth potential of healthy people and the individual’s potential for personal growth. 53. Hypothalamus:  a neural structure lying below the thalamus; it directs several maintenance activities, helps govern the endocrine system, and is linked to emotion and reward. 154. Hypothesis:  a testable prediction. 155. Iconic Memory:  a momentary sensory memory of a visual stimuli; a photographic memory lasting no more than a few tenths of a second. 156. Identical Twins:  twins who develop from a single fertilized egg that splits into two, creating two genetically identical organisms. 157. Illusory correlation:  the perception of a relationship where none exists. 158. Implicit Memory:  retention independent of conscious recollection; stored in cerebellum. 159. Inattentional Blindness:  failing to see visible objects when our attention is directed elsewhere 160. Incentive:  a positive or negative environmental stimulus. 161. Independent Variable:  the experimental factor which is directly manipulated. 162. Industrial Organizational Psychology:  using psychological concepts to optimize behavior in work places. 163. Information Processing:  theory that dreams help us sort out the day’s events and consolidate our memories. 164. Infradian Rhythm:  long-term cycle; greater than a day 65. Inner Ear:  the inner most part of the ear, containing the cochlea, semicircular canals, and vestibular sacs. 166. Insight:  sudden and novel realization of the solution to a problem. 167. Insomnia:  recurring problems in falling or staying asleep. 168. Instinct:  a complex behavior rigidly patterned throughout the species and is unlearned. 169. Intensity:  the amount of energy in a light or sound wave, which we can perceive as brightness or loudness, as determined by the wave’s amplitude. 170. Interaction:  the interplay that occurs when the effect of one factor depends on another. 171. Interneurons:  neurons within the brain and spinal cord that communicate internally and intervene between the sensory inputs and the motor outputs. 172. Intrinsic Motivation:  desire to perform for its own sake. 173. Intuition:  effortless, immediate feeling or thought. 174. Iris:  a ring of muscle tissue that forms the colored portion of the eye around the pupil and controls the size of the pupil opening. 175. James-Lange Theory:  emotion is awareness of physiological responses to emotion-arousing stimuli. 176. Kinesthesis:  system for sensing the position and movement of individual body movements. 77. Latent Content:  according to Freud, the underlying meaning of a dream. 178. Latent Learning:  learning that occurs but is not apparent until there is an incentive to demonstrate it. 179. Law of Effect:  Thorndike’s principle that behavior followed by favorable consequences become more likely and behaviors followed by negative consequences become less likely. 180. Lens:  the transparent structure behind the pupil that changes shape to help focus images on the retina. 181. Lesion:  destruction of the brain tissue. 182. Levels of Analysis:  the differing complementary views for analyzing any iven phenomenon. 183. Limbic System:  neural system located below the cerebral hemispheres; associated with emotions and drives. 184. Lingusitic Determinism:  Whorf’s hypothesis that language determines the way we think. 185. Long-Term Memory:  relatively permanent and limitless storehouse of the memory system. 186. Long-Term Potentiation (LTP):  increase in synapse-s firing potential after rapid stimulation; the neural basis for learning and memory. 187. LSD:  a powerful hallucinogenic drug; alsdo known as acid. 188. Lymphocytes:  the two types of white blood cells that are part of the immune system. 189. Manifest Content:  according to Freud, the remembered story line of a dream. 190. Mean:  the arithmetic average of a distribution. 191. Median:  the middle score in a distribution. 192. Medulla:  the base of the brainstem; controls heartbeat and breathing. 193. Mental Age:  measure of test performance devised by Binet; chronological age that typically correlates with a given age. 194. Mental Set:  tendency to approach a problem in a particular way, often one that has been successful. 195. Methamphetamine:  a powerfully addictive drug that stimulates the central nervous system and appears to drop base dopamine levels over time. 96. Middle Ear:  the chamber between the eardrum and the cochlea containing three tiny bones (hammer, anvil and stirrup) that concentrate the vibrations of the eardrum on the cochlea’s oval window. 197. Mirror Neurons:  frontal lobe neurons that fire when performing certain actions or when performing another doing so; this may enable im itation or empathy. 198. Misinformation Effect:  incorporating misleading information into ones memory. 199. Mnemonics:  memory aids. 200. Mode:  the most frequently occurring score(s) in a distribution. 201. Modeling:  observing and imitating a specific behavior. 202. Monocular Cues:  depth cues available to either eye alone. Includes relative height, relative size, interposition, linear perspective, light and shadow, and relative motion. 203. Mood Congruent Memory:  tendency to recall experiences that are consistent with one’s current mood. 204. Morpheme:  the smallest unit that carries meaning. 205. Motivation:  a need or desire that energizes and directs behavior. 206. Motor Cortex:  an area at the rear if the frontal lobes that controls voluntary movements. 207. Motor Neurons:  neurons that carry outgoing information from the brain and spinal cord to the muscles and glands. 208. MRI:  a technique that uses magnetic fields and radio waves to produce computer-generated images of soft tissue. 209. Mutation:  a random error in gene replication that leads to a change. 210. Myelin Sheath:  a layer of fatty tissue segmentally encasing the fibers of many neurons; enables vastly greater transmission speed. 211. Narcolepsy:  a sleep disorder characterized by uncontrollable sleep attacks. The sufferer may lapse directly into REM sleep, often at inopportune times. 212. Natural Selection:  inherited trait variations contributing to survival and reproduction will be passed on to succeeding generations. 13. Naturalistic Observation:  observing and recording behavior in naturally occurring situations without trying to manipulate or control the situation. 214. Nature-Nurture issue:  controversy over contributions of genes vs. experience 215. Near-death Experience:  an altered state of consciousness reported after a close brush with death; often similar to dru g-induced hallucinations. 216. Negative Reinforcement:  increasing behaviors by stopping a negative stimuli. 217. Neo-Freudian Theory:  theory that dreams can be used as a coping mechanism to deal with past events. 218. Nerves:  bundled axons that form neural â€Å"cables† connecting the central nervous system with muscles, glands, and sense organs. 219. Nervous system:  the body’s speedy, electrochemical communication network, consisting of all the nerve cells of the peripheral and central nervous systems. 220. Neurogenesis:  the formation of new neurons. 221. Neuron:  a nerve cell; the basic building block of he nervous system. 222. Neurotransmitters:  chemical messengers that cross the synaptic gaps between neurons. 223. Night Terrors:  a sleep disorder characterized by high arousal and an appearance of being terrified. 24. Norepinephrine:  neurotransmitter that helps control alertness and arousal. 225. Normal Curve:  a symmetrical, bell-shaped curve that describes the distribution of many types of data. 226. Observational Learning:  learning by observing others. 227. Occipital Lobes:  portion of the cerebral cortex lying at the back of the head; includes areas t hat receive information from the visual fields 228. One-Word Stage:  from age 1 to 2; when a child speaks in single words. 229. Operant Behavior:  Behavior that operates on the environment, producing consequences. 230. Operant Chamber:  a chamber / Skinner Box containing a bar that an animal can manipulate to obtain water or food. 231. Operant Conditioning:  type of learning in which behavior is strengthened followed by a reinforcer or diminished followed by a punisher. 232. Operational Definition:  a statement of the procedures used to define research variables. 233. Opiates:  opium and its derivatives, such as morphine and heroin; they depress neural activity, temporarily lessening pain and anxiety. 234. Opponent-Process Theory:  the theory that opposing retinal processes (red-green, yellow-blue, white-black) enable color vision. 35. Optic Nerve:  the nerve that carries neural impulses from the eye to the brain. 236. Organizational Psychology:  part of IO Psychology; examines psychological influences o worker satisfaction and productivity. 237. Overconfidence:  tendency to be more confident than correct. 238. Parallel Processing:  the processing of many aspects of a problem simu ltaneously. 239. Parapsychology:  study of paranormal phenomena. 240. Parasympathetic Nervous System:  the division of the autonomic nervous system that calms the body, conserving its energy. 241. Parathyroids:  help regulate the level of calcium in the blood 242. Parietal Lobes:  portion of the cerebral cortex lying at the top/rear of the head; receives sensory input for touch and body position. 243. Partial/Intermittent Reinforcement:  Reinforcing a response only part of the time. 244. Perception:  the process of organizing and interpreting sensory information, enabling us to recognize meaningful objects and events. 245. Perceptual Adaptation:  in vision, the ability to adjust to an artificially displaced or inverted visual field. 246. Perceptual Set:  mental predisposition to perceive one thing and not another. 247. Peripheral Nervous System:  the sensory and motor neurons that connect the central nervous system to the rest of the body. 248. Personnel Psychology:  focuses on recruitment, selection and placement of employees. 249. PET Scan:  a visual display of brain activity that detects where a radioactive form of glucose goes while the brain performs a given task. 250. Phoneme:  the smallest distinctive sound unit. 251. Physical Dependence:  a physiological need for a drug, marked by unpleasant withdrawal symptoms when the drug is discontinued 252. Pitch:  a tone’s experienced highness or lowness; depends on frequency. 53. Pituitary Gland:  the endocrine gland system’s most influential gland. Under the influence of the hypothalamus, the pituitary regulates growth and controls other endocrine glands. 254. Place Theory:  in hearing, the theory that links the pitch we hear with the place where the cochlea’s membrane is stimulated. 255. Placebo Effect:  exper imental results caused by expectation alone. 256. Plasticity:  the brain’s ability to change, especially during childhood, by reorganizing after damage of by building new pathways based on experience 257. Polygraph:  lie detector machine; measures responses to emotion. 58. Pons:  part of the brainstem that helps coordinate movements. 259. Population:  all the cases in a group being studied, from which samples can be drawn. 260. Positive Reinforcement:  increasing behaviors by presenting positive stimuli. 261. Posthypnotic Suggestion:  a suggestion, made during a hypnotic session, to be carried out after the subject is no longer hypnotized. 262. Predictive Validity:  the success with which a test predicts the behavior it is designed to predict. 263. Primary Reinforcer:  an innately reinforcing stimulus, such as one that satisfies a biological need. 264. Priming:  the activation, often unconsciously, of certain associations, thus predisposing one’s perception, memory, or response. 265. Pro-Social Behavior:  positive, constructive behavior. 266. Proactive Interference:  the disruptive effect of prior learning on the recall of new information. 267. Problem-Focused Coping:  attempting to alleviate stress by changing the stressor or how we interact with that stressor. 268. Prototype:  a mental image or best example of a category. 269. Pshchological Dependence:  a psychological need to use a drug, such as to relieve negative emotions. 270. Psychiatry:  a branch of medicine dealing with psychological disorders. 271. Psychoactive Drug:  a chemical substance that alters perceptions and moods. 272. Psychodynamic Perspective:  how behavior springs from unconscious drives and conflicts 273. Psychology:  the study of behavior and mental processes. 274. Psychoneuroeimmunology:  study of how psychological, neural, and endocrine processes affect the immune system. 275. Psychophysics:  the study of relationships between the physical characteristics of stimuli, such as their intensity, and our psychological experience of them. 276. Psychophysiological Illness:  mind-body illness; any stress-related physical illness, including hypertension. 277. Pupil:  the adjustable opening in the center of the eye through which light enters. 278. Random Assignment:  assigning participants to experimental and control groups by chance, thus minimizing pre-existing differences between the two groups. 279. Random Sample:  a sample that fairly represents a given population. 280. Range:  The difference between the highest and lowest scores in a distribution. 281. Recall:  measure of memory in which the person must retrieve information learned earlier. 82. Recognition:  measure of memory in which the person only identifies items previously learned. 283. Reflex:  a simple, autonomic response to a sensory stimulus. 284. Rehearsal:  conscious repetition of information, either for maintenance or encoding. 285. Reinforcer:  an event that strengthens behavior. 286. Relative Deprivation:  perception that one is worse off relative to those you compare yourself to. 287. Relearning:  a measure of memory that assesses the amount of time saved when learning material for a second time. 288. Reliability:  extent to which a test yields consistent results. 89. REM Rebound:  the tendency for REM sleep to increase following REM sleep deprivation. 290. REM sleep:  rapid eye movement sleep, a recurring sleep stage during which vivid dreams commonly occur. 291. Replication:  repeating the essence of a research study to see whether the basic findings extend to other participants and circumstances. 292. Representativeness Heuristic:  judging the likelihood of things in terms of how well they seem to represent particular prototypes. 293. Respondent Behavior:  occurs as automatic response to some stimulus. 294. Reticular Formation:  a nerve network in the brainstem that plays an important role in controlling arousal. 295. Retina:  the light-sensitive inner surface of the eye. 296. Retinal Disparity:  a binocular cue for perceiving depth by comparing the images of the retinas from the two eyes. 297. Retrieval:  process of getting information out of storage. 298. Retroactive Interference:  the disruptive effect of new learning on the recall of old information. 299. Reuptake:  a neurotransmitter’s reabsorption by the sending neuron. 300. Rods:  retinal receptors that detect black, white and gray. 301. Savant Syndrome:  condition in which a person is limited in mental ability but has exceptional specific skill. 302. Scatterplots:  a graphed cluster of dots, the slope of which helps predict the direction of the relationship between the two variables. 303. Selective Attention:  the focusing of conscious awareness on a particular stimuli 304. Semantic Encoding:  encoding of meaning. 305. Semantics:  set of rules by which we derive meaning from morphemes, words and sentences. 306. Sensation:  the process by which our sensory receptors and nervous system receive and represent stimulus energies from our environment. 07. Sensorineural Hearing Loss:  hearing loss caused by damage to the cochlea’s receptor cells or to the auditory nerves. Also called nerve deafness. 308. Sensory Adaptation:  diminished sensitivity as a consequence of constant stimulation. 309. Sensory Cortex:  area at the front of the parietal lobes that registers and processes body touch and moveme nt sensations. 310. Sensory Interaction:  principle that one sense may influence another; smell of food influences its taste. 311. Sensory Memory:  immediate, very brief recording of sensory information in the memory. 12. Sensory Neurons:  neurons that carry incoming information from the sensory receptors to the brain and spinal cord. 313. Serial Position Effect:  the tendency to recall best the last and first items in a list. 314. Serotonin:  neurotransmitter that affects mood, hunger, sleep and arousal. 315. Set Point:  the point where someone’s weight thermostat. 316. Shaping:  an operant conditioning procedure in which reinforcers guide behavior closer and closer to the desired behavior. 317. Short-Term Memory:  activated memory that holds a few items briefly. 318. Sigmund Freud:  Austrian neurologists who founded psychoanalysis. 319. Signal Detection Theory:  a theory predicting how and when we detect the presence of a faint stimulus (signal) amid background noise. Assumes there is no single absolute threshold and that detection depends partly on a person’s experience, expectations, motivation and level of fatigue. 320. Sleep Apnea:  a sleep disorder characterized by temporary cessations of breathing during sleep and repeated momentary awakenings. 321. Social Leadership:  group oriented leadership that builds teamwork and offers support. 322. Social Learning Theory:  the theory that we learn social behavior by observing and imitating and by being rewarded and punished. 323. Social-cultural Perspective:  how behavior and thinking vary across situations and cultures 324. Somatic Nervous System:  the division of the peripheral nervous system that controls the body’s skeletal muscles. 325. Source Amnesia:  attributing the wrong source to an event we have experienced; at the heart of many false memories. 326. Spacing Effect:  tendency for distributed study or practice to yield better retention that massed study or practice. 327. Split Brain:  a condition resulting from surgery that isolates the brain’s two hemispheres by cutting the fibers connecting them. 328. Spontaneous Recovery:  Reappearance after a pause of an extinguished CR. 329. Standard Deviation:  a computed measure of how much the scores vary around the mean score. 330. Stanford-Binet:  widely used American revision of Binet’s original intelligence test. 331. Statistical Significance:  a statistical statement of how likely it is that an obtained result occurred by chance. 332. Stereotype Threat:  self-confirming concern that one will be evaluated based on negative stereotypes. 333. Stimulants:  drugs that excite neural activity and speed up body functions. 334. Storage:  retention of encoded information. 335. Stress:  how we perceive and respond to stressors that we appraise as threatening or challenging. 336. Structuralism:  an early school of psychology that used introspection to explore the structural elements of the human mind. 337. Structured Interviews:  asking the same questions of all applicants and rating on the standard scale. 338. Subjective Well-Being:  self-perceived happiness or satisfaction with life. 339. Subliminal:  below one’s absolute threshold for conscious awareness. 340. Survey:  a technique for ascertaining the self-reported attitudes of behaviors of a group. 341. Sympathetic Nervous System:  the division of the autonomic nervous system that arouses the body, mobilizing its energy in stressful situations. 342. Synapse:  the junction between the axon tip of the sending neuron and the dendrite or cell body of the receiving neuron. 343. Syntax:  rules for combining words into sensible sentences. 344. Task Leadership:  goal oriented leadership that sets standards, organizes leadership and focuses on goals. 345. Telegraphic Speech:  early speech stage where child speaks like a telegram; uses nouns and verbs. 46. Temporal Lobes:  portion of the cerebral cortex lying above the ears; receives auditory information 347. Testosterone:  the most important of male sex hormones. Both males and females have it, but the additional testosterone in males stimulates the growth of the male sex organs in the fetus and the development of the male sex char acteristics during puberty. 348. Thalamus:  the brain’s sensory switchboard, located on top of the brainstem. 349. THC:  the major active ingredient in marijuana; triggers a variety of effects, including mild hallucinations. 350. Theory:  an explanation that organizes behavior and predicts future outcomes. 351. Threshold:  the level of stimulation necessary to trigger a neural impulse. 352. Thyroid Gland:  affects metabolism, among other things 353. Tolerance:  the diminishing effect with regular use of the same dose of a drug, requiring the user to take larger and larger doses of the drug before experiencing the drugs effects. 354. Top-Down Processing:  information processing guided by higher level mental processes, as when we construct perceptions drawing on our experience and expectations. 55. Transduction:  conversion of one form of energy into another. 356. Two_Word Stage:  beginning at age 2; child speaks in 2 word statements. 357. Two-Factor Theory:  called Schachter-Singer Theory; to experience emotion, one must be physically aroused and cognitively label the arousal. 358. Type A:  competitive, hard-driving, impatient. 359. Type B:  easy-going, relaxed people. 360. Ultradian Rhythm :  short-term cycle; less than a day 361. Unconditioned Response:  the unlearned naturally occurring response to the unconditioned stimulus. 362. Unconditioned Stimulus:  a stimulus that unconditionally triggers a response. 363. Validity:  extent to which a test measures what its supposed to measure. 364. Variable-Interval Schedule:  reinforcement schedule that reinforces a response after random number of responses. 365. Variable-Ratio Schedule:  reinforcement schedule that reinforces a response after an unpredictable number of responses. 366. Vestibular Sense:  sense of body movement and position including balance. 367. Visual Cliff:  lab device for testing depth perception in infants and young animals. 368. Visual Encoding:  encoding of picture images. 369. Watson and Rayner:  famous for their â€Å"Little Albert† experiment. 370. Wavelength:  the distance from the peak of one light or sound wave to the peak of the next. 371. Weber’s Law:  the principle that, to be perceived as different, two stimuli must differ by a constant minimum percentage. 372. Wechsler Adult Intelligence Scale:  most widely used intelligence test; contains verbal and non-verbal sub-tests. 373. Wernicke’s Area:  controls language reception; a brain area involved in language comprehension and expression in left temporal lobe. 74. Wilhelm Wundt:  known as father of experimental psychology; established the first psychology laboratory. 375. Withdrawal:  the discomfort and distress that follow discontinuing the use of an addictive drug. 376. Working Memory:  a newer understanding of short-term memory that focuses on conscious, active processing of incoming auditory and visual spat ial information and of information retrieved from long-term memory. 377. X-Chromosome:  the sex chromosome found in both men and women. 378. Y-Chromosome:  the sex chromosome found only in men. 379. Young-Helmholtz Trichromatic Theory:  the theory that the retina contains three different color receptors – red, green and blue. absolute threshold:  Ã¢â‚¬â€œ The minimum stimulation needed to detect a particular stimulus 50 percent of the time. 2. accommodation:  Ã¢â‚¬â€œ The process by which the eye’s lens changes shape to focus near or far objects on the retina. 3. accommodations:  Ã¢â‚¬â€œ Adapting one’s current understandings (schemas) to incorporate new information. 4. acetylcholine:  Ã¢â‚¬â€œ A neurotransmitter that, among its functions, triggers muscle contraction. 5. acoustic encoding:  Ã¢â‚¬â€œ The encoding of sounds, especially the sound of words. . acquisition:  Ã¢â‚¬â€œ The initial stage in classical conditioning; the phase associating a neutral stimulus with an unconditioned stimulus so that the neutral stimulus comes to elicit a conditioned response. In operant conditioning, the strengthening of a reinforced response. 7. action potent ial:  Ã¢â‚¬â€œ A neural impulse; a brief electrical charge that travels down an axon. The action potential is generated by the movement of positively charged atoms in and out of channels in the axon’s membrane. 8. activation synthesis hypothesis:  Ã¢â‚¬â€œ Theory to describe dreaming that explains dreaming as being random neural activity hat the brain tries to make sense of. 9. acuity:  Ã¢â‚¬â€œ The Sharpness of vision. 10. addictions:  dependency to drugs comes about from potentially one use of the substance were the body can build up dependence to the substance. 11. adolescence:  Ã¢â‚¬â€œ The transition period from childhood to adulthood, extending from puberty to independence. 12. adrenal glands:  Ã¢â‚¬â€œ A pair of endocrine glands just above the kidneys. The adrenals secrete the hormones epinephrine (adrenaline) and norepinephrine (nonadrenaline), which help to arouse the body in times of stress. 13. ll or nothing law:  Ã¢â‚¬â€œ Increasing the stimulus abov e the threshold will not increase the action potential intensity. The neuron’s action is an all or nothing response; it either will fire or it will not. The strength of the stimulus does not effect action potential’s speed. 14. alpha waves:  Ã¢â‚¬â€œ The relatively slow brain waves of a relaxed, awake state. 15. alzheimer’s disease:  Ã¢â‚¬â€œ A progressive and irreversible brain disorder characterized by gradual deterioration of memory, reasoning, language, and, finally physical functioning. 16. amnesia:  Ã¢â‚¬â€œ The loss of memory 17. mygdala:  Ã¢â‚¬â€œ Two almond-shaped neural clusters that are components of the limbic system and are linked to emotion. 18. assimilation:  Ã¢â‚¬â€œ Interpreting one’s new experience in terms of one’s existing schemas. 19. association areas:  Ã¢â‚¬â€œ Areas of the cerebral cortex that are not involved in primary motor or sensory functions; rather, they are involved in higher mental functions such as lear ning, remembering, thinking, and speaking. 20. associative learning:  Ã¢â‚¬â€œ Learning that certain events occur together. The events may be two stimuli (as in classical conditioning) or a response and its consequences (as in operant conditioning). 1. attachment:  Ã¢â‚¬â€œ An emotional tie with another person; shown in young children by their seeking closeness to the caregiver and showing distress on separation. 22. audition:  Ã¢â‚¬â€œ The sense of hearing 23. automatic nervous system:  Ã¢â‚¬â€œ The part of the peripheral nervous system that controls the glands and the muscles of the internal organs (such as the heart). Its sympathetic division arouses; its parasympathetic division calms. 24. automatic processing:  Ã¢â‚¬â€œ Unconscious encoding of incidental information, such as space, time, and frequency, and of well-learned information, such as word meanings. 25. xon:  Ã¢â‚¬â€œ The extension of a neuron, ending in branching terminal fibers, through which messages pass to other neurons or to muscles or glands. 26. barbiturates:  Ã¢â‚¬â€œ Drugs that depress the activity of the central nervous system, reducing anxiety but impairing memory and judgement. 27. basiler membrane:  within the cochlea of the inner ear is a stiff structural element that separates two liquid-filled tubes that run along the coil of the cochlea, the scala media and the scala tympani. 28. behavioral genetics:  Ã¢â‚¬â€œ The study of the relative power and limits of genetic and environmental influences on behavior. 29. Behavioral Psychology:  a branch of psychology that focuses on how we learn from observable responses. An individuals’ response to different environment stimuli shapes our behaviors. 30. Behaviorism:  The view that psychology should be an objective science that studies behavior without reference to mental processes. Most research psychologists today agree that psychology should be an objective science but do not think that it should be without reference to mental processes. 31. behaviorism:  Ã¢â‚¬â€œ The view that psychology (1) should be an objective science that (2) studies behavior without reference to mental processes. For example, intelligence may be operationally defined as what an intelligence test measures. 193. opiates:  Ã¢â‚¬â€œ Opium and its derivatives, such as morphine and heroin; they depress neural activity, temporarily lessening pain and anxiety. 194. opponent-process theory:  Ã¢â‚¬â€œ The theory that opposing retinal processes (red-green, yellow-blue, white-black) enable color vision. For example, some cells are stimulated by green and inhibited by red; others are stimulated by red and inhibited by green 195. optic nerve:  Ã¢â‚¬â€œ The nerve that carries neural impulses from the eye to the brain. 96. parallel processing:  Ã¢â‚¬â€œ The processing of several aspects of a problem simultaneously; the brain’s natural mode of information processing for many functions, including vision. Contrasts with the step-by-step (serial) processing of most computers and of conscious problem solving. 197. parallel processing:  Ã¢â‚¬â€œ The processing of several aspects of a problem simul taneously; the brain’s natural mode of information processing for many functions, including vision. Contrasts with the step-by-step (serial) processing of most computers and of conscience problem solving. 198. Parasympathetic nervous system:  Ã¢â‚¬â€œ The division of the autonomic nervous system that calms the body, conserving its energy. 199. parietal lobes:  Ã¢â‚¬â€œ The portion of the cerebral cortex lying at the top of the head and toward the rear; includes the sensory cortex. 200. Peripheral nervous system:  Ã¢â‚¬â€œ The sensory and motor neurons that connect the central nervous system (CNS) to the rest of the body. 201. PET:  Ã¢â‚¬â€œ A visual display of brain activity that detects where a radioactive form of glucose goes while the brain performs a given task. 202. Phenotype:  Ã¢â‚¬â€œ An organisms physical characteristics is its phenotype.

Friday, September 13, 2019

CRM Essay Example | Topics and Well Written Essays - 1250 words

CRM - Essay Example On the other hand, with the customer centric view, it is possible to develop or emphasis on the customers through better communication. Moreover, in order to be efficient, organisations are needed to improve the existing and newly emerged strategies as well as the technologies in order to satisfy customers with better quality products at affordable prices (Sumathi & Sivanandam, 2006). There are apparently ten critical success factors that can be evidently observed and can be considered as significant while initiating a CRM program which includes the establishment of measurable business goals, alignment of the operations of business and information technology. Another factor which can be identified includes receiving support from the executives along with driving the objectives of the business with support from the functional point of view. Another crucial factor is reducing the aspects of customisation by leveraging unnecessary aspects, using trained and experienced employees for CRM, ensuring active involvement in designing and receiving solution by the end users. The other crucial factor which is observed entail investment in training process for empowering employees, usage of phased rolled out schedules and measuring as well as tracking the performances of the employees while conducting a CRM program. The description of the above mentioned factors has been ela borated in the context below: The driving force of CRM can be identified as technology. If the emerging effective advancements of technology are incorporated in the business activity, the business can be operated smoothly with greater productivity along with customer satisfaction. In order to attain customer satisfaction by a considerable extent, it is the responsibility of the organisation to inject technical employees in order to effectively carry out the process of

Thursday, September 12, 2019

Ethical Perspectives Essay Example | Topics and Well Written Essays - 750 words

Ethical Perspectives - Essay Example The analysis of Betty’s ethical dilemma’s are studied based on four different philosophical ethical perspectives. Four different types of ethical perspectives that can be applied to ethical dilemmas are utilitarian, deontology, relativism and virtue. Each of these four ethical theories visualizes the application of ethical judgment based on completely different assumptions. The deontology ethical perspective says that goodness resides in making decisions that recognize and keep moral obligations such that the actual consequences of the action are a secondary concern (Maricopa). As a bookkeeper Betty is in a profession that places a high level of importance to ethical behavior. Managers sometimes feel a lot of pressures from shareholders and executive to deliver results fast. At times unethical bookkeepers are asked to cook up the numbers by creating false entries into the accounting system. Betty ethical profile and characters traits would not allow her to perform such an action. She is a person that believes in integrity, honor and actions that demonstrate moral excellence. By applying the deo ntology perspective view to this situation Betty would not be involved in any type of cooking up the number accounting scheme because the consequences of those actions are criminal charges, civil charges and expulsion from the profession. These consequences mean the act is unethical and would never be performed by Betty. Utilitarian ethical perspective says that actions are considered right or wrong based on their consequences and the optimal solution is the one that brings the best overall outcome (Scu, 2007). Betty’s ethical profile contradicts the utilitarian ethical perspective. Betty believes that the right choice may not appear to be the most beneficial choice, in the short-run, for the organization you have agreed to support. The right

Wednesday, September 11, 2019

Vehicle Routing Software Assignment Example | Topics and Well Written Essays - 500 words

Vehicle Routing Software - Assignment Example These are several factors that are considered by clients when installing the vehicle routing system; durability, efficiency, installation and maintenance cost and detailed data. This software helps in; There are several software companies that offer vehicle routing service with both similar and different features .Some of the key features of vehicle routing software’s are constraint programming platform ,ability to tackle large and complex species problems, precise modeling ,operation research derived routing algorithm and immediate tangible benefits Appian is transport management software used for truck routing, logistic support analysis and designs. It is the easiest way to make fleet location and routing accessible to both the company and clients. It updates schedules automatically based on the real time GPS feed .It is able to mage easily territory overlaps quick return on investments. It allows incorporation Microsoft excel software. In apian there is resource scheduling and fleet sizing optimization software that provide crucial information for fleet scheduling, strategic growth plan and eliminating unnecessary cost. MJC2 is vendor that offers powerful planning and optimization solutions. It has advanced planning and scheduling software that is capable of providing automated scheduling and optimizing the operation with minimal manual intervention. This software is user friendly and has powerful scheduling control functionality. It also has e- enabled scheduler that allows web scheduling to be online and able to corporate databases and legacy system. It’s able to address the scheduling of very large distribution operation in real time and provide strategic supply chain management. Some other extra benefits are ability to quickly update round because demand varies, better utilization of resources and long term planning powers The vendor has product for real time routing and

Strategy management Essay Example | Topics and Well Written Essays - 2500 words

Strategy management - Essay Example The company is leading independent oil company in Africa and they have increased the penetration of their operation in the continent by exploring new oil basins in Ghana. Average daily production capacity of the group is 78,300 barrels of oil. Production capacity of Tullow Oil plc has increased by 35% over the last one year while at the same time the company has achieved a profit after tax of $689 million in the year 2011 (Tullow Oil plc, 2013). Industry experts have pointed out that completion of $2.9 billion farm down in Uganda has helped Tullow Oil plc to achieve financial flexibility and inorganic growth. Industry Analysis The study will try to analyze the oil and gas sector of UK in order to analyze the business environment in which Tullow Oil plc is operating. Tullow group is basically a British firm hence it will be feasible to analyze the oil and gas industry dynamics of UK. ... large players who have achieved high degree of vertical integration in the field of oil exploration, oil refining, crude oil production, transportation and marketing. Buyer- seller relationship in the oil and gas industry of the country is flexible because a seller can act as buyer in particular stage of the transaction. There is a complex buyer seller relationship which decreases the buyer power significantly. There are two types of buyers such as individual buyer and institutional buyer in the oil and gas industry of UK. Generally institutional buyers such as chemical companies and independent retailers make large purchases from oil and gas companies hence loosing such a client would impact negatively on the revenue of big companies. Presence of buyers who make large purchases has forced oil and gas companies to customize product offering. Price of undifferentiated product portfolio such as crude oil and gas is dependent on the supply and demand equation created by mercantile excha nge of London, New York and Dubai, which has further decreased the buyer power. Overall the buyer power is assessed as moderate. Supplier Power Companies like Smith International, Schlumberger, Baker Hughes and Halliburton are major suppliers for large oil and gas companies in United Kingdom. Generally oil companies need technical supports such as polycrystalline diamond compact bits, measurement while drilling from suppliers in order to continue the operation (Market Line, 2012b). Supplier power is also dependent on demand and supply equation of the industry hence overall supplier power is assessed as moderate. New Entrants It is very difficult to analyze the threat of new entrant in the industry because there is a possibility that a company can work in one or more section of the value

Tuesday, September 10, 2019

Developing Professional Practice Essay Example | Topics and Well Written Essays - 2500 words

Developing Professional Practice - Essay Example The new large scale retailers took three forms: department stores, co-operative societies and multiple chains (Jenkins, Johnson and Watson, 1997, p.1). It is estimated to boost in size by 15% in the next five years. UK retail industry contributes towards the 8% of the UK’s Gross Domestic Product (GDP), which involves mounting success of UK retailers overseas and the growth of e-commerce which accomplishes far beyond borders of United Kingdom. It also accounted for 4.5 million part-time and full-time equivalent jobs (Hillingdon, 2012, p.1). Hypermarkets like Asda and Tesco are proficient to capture wide customer base due to their diversified offerings. Along with Asda and Tesco, Morrison and Sainsbury’s also accounted for a market share of more than 80% of retail food sales in the United Kingdom. Travis Perkins Plc operates as a builder’s merchant and home improvement retailer in the United Kingdom. It is a leading company in the builders’ merchant and home improvement markets and is the largest supplier of building materials in the United Kingdom. ... This report will focus on the core structural elements of the retail industry and the main challenges currently facing by the retail industry in the United Kingdom. Core Structural Elements The core structural element of the Retail industry in the United Kingdom comprises of the key players who have captured a broad customer base because of their diversified offerings. To name a few, these were Tesco, Asda, Travis Perkins plc, J Sainsbury plc, Co-operative Group Ltd, Marks & Spencer Group plc and HMV Group plc. There are also recent developments experienced in the retail industry and because of such developments the UK retailers are considered to be the largest retailers in the world. Key Stakeholders In United Kingdom, the key players in the retail sector were Tesco plc, Asda, Travis Perkins plc, J Sainsbury plc, Co-operative Group Ltd, Marks & Spencer Group plc and HMV Group plc. Tesco plc is an international supermarket chain based in United Kingdom. It has acquired first position in UK retail market. The core purpose of the company is to create value for the customers in order to receive their lifetime loyalty. It is the largest British retailer by both domestic market share and global sales. The main product of the company includes financial services, groceries, life insurance and telecom. Their strategies involve looking after employees of the company so that they can serve the customers in a better way. It accounts for 42.8 billion pounds in terms of revenue and 2,480 million pound in terms of trading profit (Annual Report, 2012, p.1). Travis Perkins plc operates as a builder’s merchant and home improvement retailer in the United Kingdom. The purpose for the existence of Travis Perkins is to create wealth for the